Although 57% of consumers say their financial health is good, fears of a recession are driving slightly less consumer confidence in Q3 2019, according to the latest IRI Consumer Connect Survey results
The future of artificial intelligence is bright with promise and fuzzy with hype. Cutting through the buzz, one thing is certain – AI will drive a stake through the heart of time-consuming, linear merchandising processes and managing by averages.
Alliance Data’s Analytics & Insights Institute launched a multi-phase study, “The Great Divide,” uncovering consumers’ expectations from brands in marketing and communications.