Walgreens Has New, Interim Chief Marketer

Tim Binder
Executive Editor
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Adam Holyk ... Alyssa Raine

Adam Holyk is no longer serving as chief marketing officer at Walgreens, instead now "heading up retail and consumer services" for the drug chain, according to a Walgreens spokesperson.

Alyssa Raine assumed the role of interim chief marketing officer in May while continuing to serve as divisional vice president, brand marketing. She’s been in the DVP role since May 2018. 

Among her employment prior to joining Walgreens in 2018, Raine served in brand/marketing roles at Hallmark Cards, Frito-Lay and Hint.

Raine reports to Vineet Mehra, Walgreens Boots Alliance global chief marketing officer.

Holyk served as chief marketing officer at Walgreens since April 2017. He joined Walgreens in 2011 after working for dunnhumby and Shoppers Drug Mart, among others.

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