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Walgreens Launches Retail Media Network

Following the lead of other major CPG retailers, and further accelerating the digitalization of its business, Walgreens in December got in the retail media network game.

Fulfillment Is Key for Best Buy

Best Buy is expanding its fulfillment strategies as digital sales increase by adding more ship-from-store hub locations for the holidays and testing new store formats that function primarily as fulfillment hubs.

I am writing this Editor’s Note just after concluding the all-new, all-virtual Path to Purchase Digital Expo. When you participate in a three-day marketing conference as both a speaker and attendee and you wear sweatpants the entire time (even when dressed in formal attire from the waist up), your thoughts can tend toward the surreal.

Walmart will be introducing new in-store and online advertising opportunities for brand marketers next year in an effort to facilitate ads that shoppers “don’t hate,” revealed the retailer’s director of omnichannel advertising transformation and acceleration, Whitney Cooper, during a keynote session at the Path to Purchase Digital Expo.

President and chief executive officer of Walmart U.S. John Furner shares his thoughts on the current state of retail, adapting at scale to changing shopper behaviors and how Walmart is preparing for the future.

RangeMe has partnered with the Army & Air Force Exchange Service to help drive high-quality product selection and value for soldiers, airmen and their families.

The growing importance of retail media networks in the brand marketing playbook will be a key topic of discussion next month at the Path to Purchase Digital Expo.

Sour Patch Kids NYC

The first-ever store dedicated to Mondelez International’s Sour Patch Kids had a summer opening in Manhattan.

The Future of the Store panelists

Speakers at the Path to Purchase Institute's fifth "Community Gathering" discussed ways the store has changed and will continue to change as a result of the COVID-19 pandemic.

Vibenomics

The location-based audio out-of-home advertising and experience company's Series A2 funding supports expansion in convenience and grocery.

BJ’s Wholesale Club has made a slew of changes this year that helped it turn the corner from reacting to the COVID-19 pandemic to managing it.

CVS Pharmacy has partnered with SkinSAFE, an online skincare product database and mobile app designed to inform consumers of safer products, in a move to make good on its pledge to give shoppers more transparency.

Both retail giants have already announced holiday hiring sprees this year, as both seek to bolster staff for a predicted e-commerce surge and shifting shopper habits amid a pandemic.

A recent national survey of Kroger shoppers conducted by the grocer's subsidiary 84.51˚ revealed that food waste prevention is top of mind for many families as they continue to enjoy more meals together at home.

After a few months of rumblings, the retailer has officially launched CVS Media Exchange (cMx), its new digital media advertising platform, which aims to connect brands with new and existing shoppers through highly targeted content.

Get a grasp on how Best Buy's in-store strategy has evolved since it reopened its doors amid the COVID-19 pandemic.

As U.S. shoppers stockpiled toilet paper and sanitizer due to erupting COVID-19 fears, Procter & Gamble quietly continued its streak of exclusive brand launches at Walmart with the debut of All Good baby diapers.

Loop's circular shopping platform has expanded to an unlimited number of users nationwide.

As Kroger continues to grow its delivery capabilities, its pickup volume is also experiencing triple-digit growth, with basket sizes larger for pickup vs. in-store orders.

H-E-B will deploy equipment and software from Swisslog to support the retailer’s curbside pickup and delivery business.

Two separate studies indicate that retailers are becoming more adept at serving consumers' needs during the pandemic, despite consumers still concerned about a resurgence.

Participants in this year’s first-ever virtual Open Call event could secure a range of deals including supplying hundreds of stores and Sam’s Clubs as well as Walmart.com and Walmart Marketplace.

Two of the retailer's partners, digital marketing company Eagle Eye Solutions and data science technology company dunnhumby, have joined forces to push SEG into the next phase of its digital transformation.

Sam’s Club turned its one-day “August Savings Event” into a nine-day occurrence this year, elevating online-only and contactless shopping methods as a way to avoid drawing crowds to clubs to ensure shopper safety.

Historically a staple of preparedness shopping, the first aid category is well suited to thrive during the pandemic as consumers have become more insistent on minimizing trips to the store. 

The convenience retailer has formed a new technology partnership with the sourcing platform to drive new product discovery and innovation at the shelf.

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