P2PI Shopper Behavior Monitor: The Post-Pandemic Grocery Shopper

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P2PI Shopper Behavior Monitor

P2PI Shopper Behavior Monitor: The Post-Pandemic Grocery Shopper

By Samantha Nelson - 12/03/2020
Brands are preparing for what appear to be permanent changes in traditional behavior

The COVID-19 pandemic triggered wild shifts in consumer behavior, forcing brands and retailers to adapt to drastically altered shopping preferences, supply chain upheaval, mandated changes to store operations