Footwear

A smaller version of the Rockport display makes up the top of a floor unit called a "mountain of shoes."

Stride Rite has made a strong commitment to children's programs for public television. The goal of this display was to inform parents about those programs and let them know when they could be seen. The display hung on slotwall in children's shoe stores.

A standee of Michael Jordan, made by Rapid Mounting and Finishing Co., shows NIKE's more whimsical side.

To display a widely-varying mix of product in all types of retail environments. In addition to allowing virtually every retailer to create its own product mix, the display had to project Nike's image as a world leader in design and quality.

To provide important product information for consumers in the absence of store personnel. The system features a retractable information panel.

Although not a test lab, NIKE Town is the vision of company display designers.

To enhance profitability for retailers and to communicate the features and benefits of the product to consumers. The pencil display, along with the packaging (marble notebook, spiral notebook and pencil holder) work together to emphasize the Toddler University concept.

To provide additional off-shelf placement within the retail shoe environment by using a movable and repositionable shelf/grid system.

NIKE's Rod Tallman and Christine Aveni with some of their favorite displays.

The "terrarium" design displays shoe's foul-weather properties clearly to the consumer while taking a minimum of counter space. Literature is clearly available on the top of the display, inviting the consumer to learn more about the product.

To bring in-store the excitement of a fast-paced TV campaign. A conventional shoe tower juts out of a one-inch-thick rubber base formed to look like blacktop. The unit is topped with a motorized flash card unit with still photos from the commercial.

The battery-powered bouncing ball on the display leads way to Hush Puppies new shoe line.