COVID-19 at Retail

Hard Truths About the BevAlc Category

Marketers must keep pace with shopper preferences while keeping watch over private label.
Consumer Survey: Supply Chain Woes Grow, COVID-19 Concerns Wane

Holiday study from Oracle shows consumers on edge over high prices, out-of-stock products and delivery delays, turning some to gift cards and last-minute, on-demand gift delivery to avoid the hassle.

Kroger CEO Discusses Digital Growth at Groceryshop

As consumer behavior shifts with each COVID wave, Kroger is seeing its digital efforts pay off as the grocer retains shoppers within its ecosystem.
Survey: Millennials to Revive Trick-or-Treating

While the COVID-19 pandemic left people to their own creative devices when it came to safely sharing candy last Halloween, new survey results from the National Confectioners Association indicates that won’t be the case this year, thanks in large part to Millennial parents.
Retail Industry Reacts to Employer Vaccine Mandate

In light of President Biden’s sweeping COVID-19 Action Plan, which requires all employers with 100 or more employees to ensure their workers are vaccinated or tested weekly, the retail industry’s leading entities are responding to the mandate.
Are Pop-Up Retail Concepts the Answer?

While retail continues evolving after a tumultuous 2020 that – among many things – saw a significant fall in foot traffic due to the pandemic, pop-up shop experiences are continuing to gain momentum.
Q&A: Valassis’ Sarah O’Grady Shares Consumer Behavior Trends

Valassis' VP of Brand Marketing discusses consumer behavior shifts and trends, and how brands can adapt their strategies to respond to these shifts.
Sponsored

C-store Sales and Store Traffic Trends: A Deep Data Dive for CPG Brands

This past year saw consumer shopping behavior shift — and coupled with ever-increasing competition for customers’ business and continued loyalty—makes keeping a finger on the pulse of sales, store traffic, and other trends a must for enterprise brands and c-store retailers.
Ibotta Assembles CPGs for BTS Freebies

Ibotta is once again bringing together various CPG manufacturers for a themed freebie bundle aimed at helping families financially as they rebound from the COVID-19 pandemic. Building on the success of
CVS Offers Prizes for Vaccinations

CVS is addressing COVID-19 vaccine hesitancy by encouraging shoppers to get vaccinated with a #OneStepCloser sweepstakes dangling social trips and other prizes from participating CPG manufacturers and other sponsors.
Target Touts 'New' Clorox Compostable Wipes

Target is spotlighting new compostable cleaning wipes from Clorox Co., which are rolling out again after a halt in production last year due to the COVID-19 pandemic.
A Tipping Point for the P-O-P Industry?

Touchless merchandising and ‘Shop Online’ signs are here to stay. But what about traditional P-O-P displays?
Survey: Pandemic to Alter Easter Spending

Confectionery remains the most popular Easter gift, according to a survey by Numerator, with 90% of respondents planning to purchase candy for Easter 2021, down slightly from for prior years.
Solution Provider News: March/April 2021

This latest roundup includes acquisitions and anniversaries.

A curated archive of articles and information about the impact of the coronavirus outbreak on shopper behavior and the industry's efforts to respond.