ARTICLES BY THIS AUTHOR
09/29/2022
E.l.f. Cosmetics Ups Its Game at Target
E.l.f. Cosmetics this summer launched a gaming- and metaverse-inspired collection exclusively at Target.
09/21/2022
7-Eleven Makes Summer ‘Brainfreeze Season’
Convenience store chain encouraged shoppers to cool off with a Slurpee, Big Gulp and more.
09/13/2022
Clif Bar Treats Petco to an Exclusive
Clif Bar & Co. launched a line of plant-based jerky treats for dogs exclusively at Petco, and with it secured merchandising for its flagship brand bars for people at the pet chain.
09/08/2022
C4 Energizes Wawa Hoagies
Nutrabolt’s C4 is running a promotion at East Coast convenience store chain Wawa that dangles a free can of the brand's energy drink with the purchase of a classic hoagie sandwich.
09/01/2022
Meijer Drives Green with Avocados from Peru
Meijer recently wrapped a sweepstakes with the Peruvian Avocado Commission’s Avocados from Peru awarding one winner with a custom 2022 Tesla Model 3 electric car.
08/29/2022
Clorox Quizzes Walmart Shoppers on Spring Cleaning
Clorox Co. earlier this year depicted a QR code on a custom display at Walmart to direct shoppers to an augmented reality quiz determining their spring cleaning personality — and the products to match.
08/17/2022
Vera Bradley, Coleman Camp Out at Target
Target recently shined a spotlight on a new outdoor recreation collection from Newell Brands’ Coleman Co. in partnership with luggage and handbag company Vera Bradley.
08/14/2022
Coca-Cola Brings Summer Sweeps to Jewel-Osco
Coca-Cola Co. is running an exclusive sweepstakes at Albertsons Co.’s Jewel-Osco that awards one winner with 21 tickets to the Six Flags Great America theme park plus passes for reduced wait times and meals.
08/15/2022
Aspire Gives Costco a 'Sweet' Exclusive
Aspire Brands’ Aspire Drinks launched its Healthy Energy products at Costco in June with an exclusive “Sweet Cherry” flavor.
08/09/2022
Tennis Star's Suncare Brand Launches at Walmart
Walmart in April became the exclusive retailer of Kinlo, tennis star Naomi Osaka’s direct-to-consumer suncare brand, bringing the lineup of products for people with melanated skin to 2,500 of the retailer's 4,700-plus stores.