ARTICLES BY THIS AUTHOR
04/04/2024
PetSmart Updates Its Treats Rewards Program
PetSmart has been heavily promoting an updated version of its Treats Rewards loyalty program that launches April 2.
03/29/2024
Claire's SKUs Roll Out to Walgreens
Accessories brand Claire’s is continuing its retail expansion by launching at more than 4,400 Walgreens stores in February and March.
04/02/2024
P&G Runs Spring Cleaning Incentive at Home Depot
The Home Depot encouraged shoppers to stock up for spring cleaning with a bulk-purchase incentive on supplies from Procter & Gamble.
04/01/2024
L’Oreal Paris Gives Walmart a Hair Purifying Exclusive
L’Oreal Paris launched a new Elvive Hyaluron + Pure haircare line exclusively at Walmart in February.
03/22/2024
High Liner Celebrates Its 125th Birthday at Sobeys
Canadian frozen seafood brand High Liner Foods is celebrating its 125th anniversary with a sweepstakes at Sobeys.
03/26/2024
Manscaped Keeps Expanding With Walmart Launch
The men’s grooming brand rolled out to 3,000 Walmart stores in January with an exclusive new combo pack.
03/21/2024
Hard Candy Leverages Girl Scout Cookies at Walmart
Hayden Products’ Walmart-exclusive cosmetics brand launched a limited-edition Girl Scout Cookies-inspired makeup collection in February.
03/13/2024
Curology Continues Expansion with Amazon Launch
Digital-native skincare brand Curology followed its January 2023 brick-and-mortar debut at Target by launching at Amazon this year.
03/18/2024
Betty Buzz Expands to Canada Exclusively with Sobeys
Actor Blake Lively’s nonalcoholic sparkling beverage brand expanded distribution to Canada in February exclusively at 300 Sobeys stores.
03/19/2024
Celebrity Designers Expand Their Exclusive Line at PetSmart
Interior designers Nate Berkus and Jeremiah Brent add products for cats and dogs to the home collection they launched last year.