More Blog Posts In This Series
To help our readers keep the pulse of the new, ever-evolving consumer, we polled 1,000 primary household grocery shoppers to understand their purchase activity.
It’s nice to “meet” all of you, our readers! My name is Jessie Dowd and I recently joined the Institute and Path to Purchase IQ as Editorial Director.
I’d like to use some space here to introduce everyone to a couple of new initiatives that the Path to Purchase Institute will be rolling out this month. We hope you’ll be as excited about participating in them as we are about bringing them to our industry.