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Member Exclusive
Australian Brand MCoBeauty Makes U.S. Debut at Kroger
MCoBeauty and Kroger promoted the launch on TikTok, Facebook and Instagram, enlisting beauty influencers.
Member Exclusive
Oreo Launches Space Dunk Cookies at Walmart
Mondelez International’s Oreo opened preorders for its limited-edition Space Dunk cookies exclusively at Walmart in January.
Celigo's TikTok Integration Automates Retailer Operations
The TikTok Shop Connector is designed to keep data current and synced across various applications, including product data management, order management, fulfillment and accounting.
Member Exclusive
Pawse Offers Pet Treats Through Ripple Street
The CBD pet treat brand ran a sampling program ahead of Halloween to gather consumer insights and user-generated content.
Member Exclusive
Lume's Mando Line Launches Exclusively at Target
Direct-to-consumer whole body deodorant brand Lume brought its Mando line for men exclusively to Target in March for its brick-and-mortar debut.
Special Report: Path to Purchase Trends 2024, Part 2
The second part of our annual survey shines the spotlight on retail media, social media, e-commerce, in-store and more.
Member Exclusive
Amazon Adds Clinique to Its Premium Beauty Store
Estee Lauder’s Clinique began selling its products through the Amazon Premium Beauty program on March 27.
The Shop Walmart 'Weekend To-Do List' Instagram Update
Brands Flock to TikTok Shop Amid Platform Headwinds
Brands are still betting on the social media platform’s commerce opportunity amid rising seller fees, slowing user growth and a potential U.S. ban.
CommentSold Launches TikTok-Style Video Solution
PopClips allows retailers and online sellers to embed live shoppable videos across their social media and Shopify storefronts.
Amazon Clinique 'New to Me' Instagram Update
Chi Haircare Launches TikTok Shop
After Chi expanded its presence at Walmart, the brand is now able to showcase and sell products on the popular social media platform.
Member Exclusive
Dwayne Johnson Launches Personal Care Brand at Target
Actor and wrestler Dwayne “The Rock” Johnson launched his Papatui men’s personal care brand exclusively at Target stores on March 10.
Amazon Clinique 'Skip the Makeup Counter' Facebook Reel
Kroger MCoBeauty 'On Wednesday We Get Pink' Instagram Update
Member Exclusive
Manscaped Keeps Expanding With Walmart Launch
The men’s grooming brand rolled out to 3,000 Walmart stores in January with an exclusive new combo pack.
Mando 'Now Available at Target' Facebook Update
Member Exclusive
Hard Candy Leverages Girl Scout Cookies at Walmart
Hayden Products’ Walmart-exclusive cosmetics brand launched a limited-edition Girl Scout Cookies-inspired makeup collection in February.
Member Exclusive
Celebrity Designers Expand Their Exclusive Line at PetSmart
Interior designers Nate Berkus and Jeremiah Brent add products for cats and dogs to the home collection they launched last year.
Member Exclusive
International
Betty Buzz Expands to Canada Exclusively with Sobeys
Actor Blake Lively’s nonalcoholic sparkling beverage brand expanded distribution to Canada in February exclusively at 300 Sobeys stores.
INBLOOM Whole Foods 'Just Add Water' Facebook Update
MCoBeauty Kroger 'G'day, USA' Facebook Update
Member Exclusive
Curology Continues Expansion with Amazon Launch
Digital-native skincare brand Curology followed its January 2023 brick-and-mortar debut at Target by launching at Amazon this year.
Lume Target 'Pinch Us' Instagram Update
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