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09/17/2020 -
Walgreens and dietary supplement producer Pharmavite unveiled an exclusive partnership that offers a vitamin subscription service through the drug chain’s website.

07/10/2020 -
CVS Pharmacy recently gave its deodorant aisle a minor facelift that elevates natural and organic brands as the retailer continues focusing on wellness trends and expanding its better-for-you offerings.

01/27/2020 -
Known for its strong cult-like following and shopper loyalty, Texas-based grocer H-E-B is betting that enthusiasm will translate from its grocery aisles into its new beauty aisles.

07/29/2020 -
Entirely reimagined with a new look and name, Stem & Root, the brand made its U.S. debut at select CVS locations in California and online.

03/23/2020 -
Path to Purchase IQ looks at emerging technologies. This week: CrowdRelief’s community aid platform.

03/01/2020 -
Throughout the year, and especially during the winter cold and flu season, displays promoting and stocking over-the-counter (or non-prescription drugs) are prevalent in mass, drug, club and grocery stores.

09/07/2020 -
Vanessa Vickers grew up in Bentonville, Arkansas, as the daughter of a Walmart executive.

09/08/2020 -
Participants in this year’s first-ever virtual Open Call event could secure a range of deals including supplying hundreds of stores and Sam’s Clubs as well as and Walmart Marketplace.

03/15/2019 -
There has been a lot of discussion about the digital transformation of retail, and yet the concept is so all-encompassing that it can be a challenge to keep track of what it really means, where you are in the journey and how it directly applies to your business. Aperion and E

04/01/2020 -
The in-store events will move from April to instead take place in July this year, while a related cause partnership with Kimberly-Clark continues as toilet paper remains a hot commodity.

04/22/2020 -
In recognition of Earth Day, the mobile rewards provider enlisted 20-plus CPGs to help plant trees and pledge reductions in paper coupon distribution.

05/22/2020 -
​​​​​​​PetSmart elevated its annual “puppy central” campaign this year with ramped up in-store, digital and print activity.
KlassCo Full Pallet

05/11/2020 -
The Path to Purchase Institute shines a spotlight on one of its members, KlassCo.

03/13/2020 -
Physicians Formula negotiated a dedicated endcap for its Organic Wear cosmetics line in Walmart’s beauty department while launching a spinoff Organic Wear skin care lineup exclusively at the mass merchant.

03/20/2020 -
The U.S. has included food and agriculture and transportation and logistics among the essential critical infrastructure workforce, enabling grocery stores and their supply chain partners to maintain daily operations.

07/06/2020 -
ShopRite is heavily promoting the Bowl & Basket national brand-equivalent packaged foods private label it began rolling out in November 2019.

05/08/2020 -
​​​​​​​A look at 20 brands rising up the ranks as category challengers and shopper favorites.

04/01/2020 -
Rob Rivenburgh and Darren Keen are among those guiding The Mars Agency's flight path on a journey in the shopper marketing field.

02/14/2020 -
Target is tying in to February's designation of Black History Month by shining a spotlight on a unique assortment of SKUs that aim to amplify the heritage, legacy and impact of the African-American community.

02/21/2020 -
Albertsons Cos. chains recognized the post-holiday return to school by activating General Mills' evolving "Box Tops for Education" cause platform.
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