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  • Scunci, Essie Collab Rolls Out to Target

    Conair Corp.'s Scunci recently rolled out an exclusive collection of hair accessories at Target designed to complement 2021 summer nail polish colors from L'Oreal's Essie.
    a person holding a sign
  • CVS, Essie Relaunch Nail Polish Loyalty Program

    CVS Pharmacy and L’Oreal USA’s Essie have reintroduced an exclusive loyalty program under a new name: “All Access.”
  • Activation Gallery: Micro-Holidays

    ​​​​​​​You surely aren’t going to find “International Talk Like a Pirate Day” on the promotional calendar of any retailer, and probably not “National Popcorn Day” nor “World Vegan Day” either. Yet brands and retailers are leveraging these micro-holidays in stores and beyond.