Personnel Appointments: June/July 2021

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06/23/2021
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BRAND MARKETERS

AB InBev, St. Louis

Michel Doukeris, president of the company’s North America zone, will succeed Carlos Brito as CEO on July 1. Brito is stepping down after 15 years as top leader and 32 years at the company. Prior to leading the North America zone, Doukeris was AB InBev’s global chief sales officer.

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Post Consumer Brands, Lakeville, Minnesota

Claudine Patel, former general manager of marketing for Reckitt, was named CMO.She leads the strategy, integration and execution of brand marketing across paid, owned, earned and shared channels, as well as innovation for the company’s portfolio of cereal brands. Patel reports to chief growth officer Tom Dixon.

 

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RETAILERS

BJ’s Wholesale Club, Westborough, Massachusetts

Bob Eddy was promoted to president and CEO following a stint as interim leader after the sudden passing of Lee Delaney in April. Former SVP and controller Laura Felice succeeds Eddy as EVP, chief financial officer. Paul Cichocki, former EVP, membership, analytics and business transformation, was named EVP, chief commercial officer. Bill Werner was named EVP, strategy and development after previously serving as SVP, strategic planning and investor relations.

CVS Health, Woonsocket, Rhode Island

Kathryn Metcalfe was appointed to the role of SVP and chief communications officer. She will be responsible for all internal, external, crisis and reputation communications across the organization. Metcalfe joined Aetna in 2016 as the chief communications officer, two years before CVS acquired the healthcare provider.

SOLUTION PROVIDERS

Aki Technologies, San Francisco

Nicole Ferrera was named to a newly created head of product marketing position. Ferrara has been at the forefront of digital technology her whole career and will help to steer the product roadmap for Aki’s inherently privacy-compliant probabilistic moments methodology. She was most recently director of ad solutions, innovation and partnerships at ViacomCBS.

Joining Ferrera at Aki is former Ion Media consultant Angela DiLemme as RVP of sales for the Eastern region. Her years of sales leadership, acumen and consultative customer-centric approach will benefit Aki’s clients as she collaborates with them to find innovative solutions to today’s biggest marketing challenges.

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Foresight ROI, Chicago

Former Coca-Cola and Conagra Brands executive Tammy Brumfield was named SVP of business development. She is a strategic visionary and innovative executive with a track record of success leading high-impact shopper and omnicommerce organizations for some of the world’s most visible brands. Brumfield was named to the Path to Purchase Institute’s “Who’s Who in Shopper Marketing” six times between 2012 and 2020.

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