People / Honors / Awards

2020 Women of Excellence Finalists

The Path to Purchase Institute is proud to reveal the finalists in its fifth annual Women of Excellence Awards, which recognizes outstanding brand marketers, retailers, agency executives and solution providers for their achievements in influencing shoppers along the path to purchase.

Design of the Times Preview

The Path to Purchase Institute’s annual Design of the Times competition celebrates best-in-class shopper-facing marketing & merchandising, recognizing the crucial role retail activation plays in any successful shopper marketing initiative. On Oct.

Commerce & Shopper Effie Awards Entry Deadlines Approaching

This year's program boasts a new name and several new categories to reflect the ever-evolving challenges facing consumer brands and retailers.

Customer Management Award 2018: Coca-Cola

The beverage giant used virtual reality testing to help Walgreens optimize the soda shelf.

Path to Purchase Institute Hall of Fame

Each year since 1994, the editors of the Path to Purchase Institute have selected three industry leaders for induction into the Hall of Fame.

P2PI Announces 2019 Hall of Fame Class

Coca-Cola's April Carlisle, Kroger's Jody Kalmbach and Chobani's Peter McGuinness will be honored in May at P2PSummit.