Pandemic Prompts Cappasity to Offer Retailers Free Services
Due to the spread of the novel coronavirus, Cappasity will provide large retailers with free access to its immersive technologies for efficient online sales. The offer includes the full spectrum of services: from creating an interactive 3-D product presentation to integrating it into online stores, as well as a three-month access to the Cappasity platform and a 3-D analytics tool that tracks customer behavior.
"We understand how important it is for retailers not to lose their customers. We are offering them an efficient way to sell online — blurring the line between in-store and online shopping with the help of immersive technologies," Kosta Popov, CEO of Cappasity, said in a news release. "Amid the coronavirus epidemic, most retailers are changing their sales strategy. We focus on creating the e-commerce customer experience that fits current conditions. Since the beginning of the year, we have received 50% more requests than in 2019."
Retailers will be able to showcase their products in 3-D and AR both on the store website and in mobile applications. With the help of the Cappasity solution, it will be possible to examine any product in detail and get a user experience that is a near-perfect copy of a real shopping trip.