Mobile Applications

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Mobile Applications

A collection of news, articles and other featured content related to the use of mobile applications to improve consumer engagement, retail execution, in-store intelligence and other important business processes.

Target Ends Subscription Service

The mass merchant discontinued its subscription service model this month as more shoppers turn to same-day fulfillment services. 

Study: Consumers Hungry for Digital Shopping Experiences

Per a new global survey of more than 2,500 consumers, 30% of U.S. respondents would like to see retailers offer mobile payments in the near future, followed by mobile app orders and scannable barcodes.

Walgreens in late June released a new version of its mobile application, offering what it calls a “fresh, new look and feel.”

Smartphone-wielding shoppers can now scan the yellow coupons H-E-B commonly places throughout stores to redeem at checkout via the recently revamped My H-E-B mobile app.

Senior vice president of AI and cloud solutions at digital consultancy Mobiquity shares what retailers should consider as demand for contactless delivery and curbside pickup has skyrocketed.

Through a partnership with Innit, the rice brand launched a new tech initiative that leverages the Google Lens visual search technology to connect digital information to physical products and unlock meal solutions.

While Scan & Go failed to make the cut in Walmart’s U.S. business, the concept took off quickly in China, where the retailer launched the mobile checkout service via a third-party application.

The c-store giant leveraged the National Football League's big game this month to spotlight its rapidly expanding 7Now delivery service.