McCormick Grills Up 'Meat for Life' at Walmart

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McCormick Grills Up 'Meat for Life' at Walmart

By Patrycja Malinowska - 05/25/2018

McCormick & Co. is tying in to grilling season at Walmart with a sweepstakes and purchase incentive.

In store aisles, multiple violators spotlighting brands such as Lawry's and French's, respectively, promise shoppers $3 cash back via Ibotta with purchase of three participating McCormick grilling products at the mass merchant. The violators carry a "Grill Your Best" message. Brands Grill Mates, Frank's RedHot and Stubb's also are eligible.

The "Win Meat for Life" sweeps runs May 7 to July 5 and awards $31,200 in Walmart gift cards. Entry is via Ibotta or a entry web page hosted by Pittsburg, PA-based administrator Universal Promotions. A promotional website also supports.

Grilling season is important to Walmart and brand tie-ins are common at the retailer. 

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