Industry Outlook Video

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  • Pear Commerce Simplifies Retail Marketing

    The Path to Purchase Institute speaks with Pear Commerce founders Eric Martell and Alex Wyler about a different approach to digital marketing for CPG brands at retail.
  • King's Hawaiian Turns Grocery Perimeters into 'Flavortown'

    The Path to Purchase Institute speaks with Raouf Moussa, Vice President of Sales & Trade Marketing at King’s Hawaiian, to get the details on an innovative omnichannel shopper marketing campaign that the brand is launching on May 1.
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