The Game Just Completely Changed: The New Rules of CPG Marketing

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05/01/2020

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CPG E-commerce and marketing were evolving in a fairly orderly fashion ... then COVID-19 forced a revolution. As in any revolution, there will be winners and losers — and as always, the winners will be the ones who move fastest to see and seize the opportunities (and avoid the dangers) in the new normal.  

Join industry thought leaders Esperanza Teasdale, VP/GM at Pepsico, Risa Crandall, VP Strategy at Aki, and Jennifer Silverberg, CEO of SmartCommerce for a interactive 30-minute discussion focused on Action: You'll leave with at least 5 actions you can take immediately to accelerate out of this crisis and position your brands to win at this new game. 

Speakers:

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