"DG continually strives to help make our customers’ shopping experience relevant and meaningful," said the retailer in a May 19 blog post announcing the products. "Whether it’s exclusives from some of America’s favorite national name brands or new, high-quality private brands, DG knows our customers trust us to help save on the essentials and the items they want."
Elsewhere in stores, multiple account-specific displays plug deals at Dollar General, including:
- A floorstand from Keurig Dr Pepper merchandising new Dr Pepper Zero Sugar touts a "2 for $3" deal on bottles from the brand from May 17 through July 18.
- Shelf trays stocking Mondelez International's Ritz and Chips Ahoy dangle $1 off two eligible Nabisco cookies or crackers packs from June 13 through July 17 via DG digital coupons.