Digital Transformation

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Digital Transformation

Articles, research, case studies, videos and other content related to best practices among consumer foods companies that are modernizing and streamlining their business practices through the adoption of digital tools and technologies.

Walmart Perks Up New Coke Launch with Drones

Walmart is continuing to expand its usage of drone delivery in a new partnership with Coca-Cola promoting the manufacturer's new coffee line.

Walmart Tries HomeValet's Smart Box Delivery

The retail giant's latest home delivery pilot aims to make anytime delivery possible through its HomeValet service that can deliver orders directly to customers’ homes via smart boxes.

Crisp's platform will allow food brands and retailers to stay ahead of rapidly evolving consumer behavior and identify potential supply chain disruptions.

BJ’s Wholesale Club has quietly introduced a product subscription service allowing members to enroll in timed replenishment for select coffee, pet, health and baby products.

Shopify is now employing Brightpearl’s retailer-first digital operations platform to automate and support the fulfillment and distribution of new hardware to merchants that are starting or expanding to brick-and-mortar retail.

ExxonMobil is teaming up with Amazon and Fiserv to deliver voice-enabled payment at more than 11,500 Exxon and Mobil locations.

Two of the retailer's partners, digital marketing company Eagle Eye Solutions and data science technology company dunnhumby, have joined forces to push SEG into the next phase of its digital transformation.

L'Oreal Canada's chief digital officer recently shared insight about the company's recent expansion of the ModiFace technology to Amazon consumers, plus live video shopping during the pandemic.  

Marketing tech company Eagle Eye Solutions will help Southeastern Grocers gain shopper data efficiently and use it to create more revenue opportunities, decrease marketing costs and incentivize shopper loyalty.

Walgreens Boots Alliance is launching a digital experience and customer insights platform to deliver personalized healthcare and shopping offerings, an expansion of its partnerships with Microsoft and Adobe.

The department store retailer has teamed up with Tompkins Robotics to design and deploy cutting-edge parcel sortation systems.

The drugstore chain is betting that text alerts to ExtraCare members will get better open rates and engagement than email blasts.

While delivering a keynote presentation at Path to Purchase Expo earlier this month, Forrester's Brendan Witcher outlined the top investments companies should make to meet the expectations of consumers today and tomorrow.

The just concluded Path to Purchase Expo celebrated best-in-class consumer engagement in numerous ways, but none more so than through the awards to industry visionaries presented during the show.

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