Digital Commerce

The merger is meant to accelerate expansion of digital marketing capabilities for both agencies and their client bases.

Virtual shopping platform created a live video shopping and streaming app that lets retailers connect with shoppers and provide a virtual “in-store” experience in one spot.

AFM's omnichannel campaign makes avocados shoppable across touchpoints and retailers during the brand's most popular season.

Online grocer FreshDirect has selected brand collaboration platform ciValue to develop the retailer’s insight-sharing program.

The 107,000-square-foot store opened on Dec. 29 in Webster, Texas, with 26 parking spaces for curbside pickup and a slew of other amenities.

Results from Mastercard SpendingPulse's holiday shopping study underscore the strength of the holiday shopper across channels, with consumers returning to stores and e-commerce continuing to expand.

Register for the webinar series that tackles the latest retail topics including DTC, omnichannel, social commerce, in-store experience and consumer trends.

A new study from Accenture attributes 62% of social commerce spend by 2025 to Gen Z and Millennial consumers.

7-Eleven Canada is promoting its 7Now delivery and in-store pick up service with a "Game Time Anytime" campaign geared toward hockey fans and video game enthusiasts.

The regional grocer is tapping into authentic content from its relationships with top influencers to embrace a new digital marketing strategy.

The grocer is partnering with DoorDash to offer online grocery delivery from more than 400 stores across Florida, Georgia, Alabama, Mississippi and Louisiana.