Corporate Strategy

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Corporate Strategy

Actionable information to help consumer goods companies develop better go-to-market business strategies. Topics include mergers & acquisitions (M&A), personnel moves, e-commerce, omnichanel, digital transformation, direct-to-consumer selling (DTC), internal alignment and competitive response

The Retail Media Play

As retailer-operated media platforms grow in number and prominence, manufacturers must decide how best to use them — and who should pay the tab.

Walgreens Names Richard Ashworth President

Walgreens Boots Alliance has promoted a longtime Walgreens executive to lead the pharmacy chain.

​​​​​​​Here we provide a brief overview of the entire agenda from the Path to Purchase Expo – the Path to Purchase Institute’s flagship event – which took place Nov. 13-14 in Chicago.

After more than 38 years, Mitchell retired from day-to-day operations at the end of 2019.

A group of leading executives are devoting their time, expertise and passion for the industry to serve as official advisors for the Path to Purchase Institute as it seeks to develop new and better ways to serve members.

Procter & Gamble’s Charmin has been playing with a robot that delivers a replacement roll of toilet paper to consumers who might be in urgent need of such services. Such is the state of the consumer goods industry these days.

​​​​​​​Margi Vagell has been with Lowe’s since 2009. She has served in various leadership roles across departments including store merchandising, pricing and promotions, enterprise analytics and online merchandising and marketing for Lowes.com.