A collection of news, articles and other featured content about Cause Marketing/ Community Programs.

Cause Marketing/ Community Programs

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  • MyWalgreens Expands Donation Options

    Walgreens has evolved the charitable donation component of its myWalgreens loyalty program, now allowing members to donate their Walgreens Cash rewards directly to local nonprofits in their community via walgreens.com or the Walgreens mobile app.
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  • BJ's Rallies Shoppers to Recyclable K-Cups

    BJ’s Wholesale Club is promoting sustainability during April's designation as Earth Month by showing support for Keurig Dr Pepper’s national incentive program for recyclable K-Cup pods.
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  • P&G Ushers in Earth Month

    Procter & Gamble tied in to April's designation as "Earth Month" by spotlighting sustainable packaging and its other sustainability initiatives in its latest edition of "brandSaver."
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  • Walgreens Champions Vaccine Cause

    Walgreens has stepped up its efforts to ensure consumers have equitable access to the COVID-19 vaccine and also have the power to make an informed decision about getting the vaccine.
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  • General Mills, Ahold Delhaize 'Milk' Cereal Day

    General Mills recently teamed up with all Ahold Delhaize USA chains to celebrate the March 7 designation of “National Cereal Day” and raise money for childhood hunger relief.
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  • Dole Touts 'Malnutrition Labels'

    The manufacturer shines a spotlight on nutrition gaps with an experiential initiative designed to create dialogue and action among shoppers.
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  • Viewpoint: Social Justice Playing Bigger Role at Retail

    Protests over mass shootings, attacks on Asian and Black Americans, and lack of diversity have roiled the retail landscape. In response, retailers are pledging action.
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  • Meijer, Oreo Dole Out Speakers

    The mass merchant recently teamed with Mondelez International’s Oreo for a bulk-purchase incentive drumming up support for the brand's new vanilla-flavored cookies inspired by pop star Lady Gaga.
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  • Blue Buffalo Brings Vet Support to Walmart

    General Mills’ Blue Buffalo ran a cause marketing program at Walmart that brought its ongoing support of nonprofit Sierra Delta to the mass merchant.
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  • P&G Celebrates ‘International Women Day’

    Procter & Gamble tied in to the March 8 designation of "International Women's Day" for this month's edition of "brandSaver."
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  • Albertsons, Kellogg 'Feed the Love'

    Kellogg Co. teamed up with Albertsons to donate $120,000 to the retailer's Nourishing Neighbors donation program as part of a joint “Feed the Love” campaign running throughout February.
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  • Unilever 'Super Saver' Celebrates Black History

    Unilever turned the spotlight on February's designation of Black History Month in the latest edition of its stand-alone Super Saver FSI event, distributed on Feb. 14.
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  • Always, Walmart Keep Girls in Sports

    Building on a history of supporting brands’ period poverty initiatives, Walmart is once again teaming up with Procter & Gamble’s Always, this time for a cause campaign encouraging girls to stay involved in sports that build their confidence.
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  • P&G Rallies for the Big Game

    Procter & Gamble activated its sponsorship of the National Football League's Super Bowl 2021 in its February edition of "brandSaver."
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  • Publix, P&G Take Special Olympics Back to Basics

    Procter & Gamble and Publix recently ran their annual Torch Icon campaign that raises money for the Special Olympics and its local athletes.
  • Cheerios Rallies Walmart Shoppers

    General Mills’ Cheerios partnered with Walmart last spring to run a cause campaign benefitting military families and veterans within the retailer’s communities by raising funds for nonprofit Operation Homefront.
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  • P&G Rings in the New Year

    Procter & Gamble kicked off the new year by spotlighting personal care items in the January edition of <i>brandSaver</i>.
  • Speedway, Coca-Cola 'Fuel Holiday Miracles'

    The Coca-Cola Co. has teamed with Speedway for a pair of holiday sweepstakes that tie product purchases to donations to Children’s Miracle Network Hospitals.
  • Petco, Blue Buffalo Expand Fundraising Efforts

    Petco and General Mills’ Blue Buffalo staged a fall flight of their annual fundraiser to fight pet cancer this year.
  • Kellogg, Amazon 'Stream it Forward'

    Kellogg Co. added a timely entertainment element to its third annual hunger relief effort with Amazon.
  • P&G Drops Holiday-Themed December FSI

    Procter & Gamble welcomed the holiday season in the December edition of <i>brandSaver</i> by putting its household essentials front and center.
  • ShopRite, CPGs Give 'Essential Thanks'

    ShopRite is shining a spotlight on its cause efforts with multiple manufacturers through its pandemic-long “Essential Thanks” platform.
  • Unilever 'Super Saver' Unites for America

    Unilever activated its United for America cause initiative for the November edition of its stand-alone <i>Super Saver</i> FSI event, distributed on Nov. 1.
  • Huggies Gives a Pack at Walmart

    Kimberly-Clark’s Huggies tied in to National Diaper Awareness Week by staging a cause campaign to drive sales at Walmart.

A collection of news, articles and other featured content about Cause Marketing/ Community Programs.