Chicago-based multicultural advertising agency Burrell Communications Group is honoring its golden anniversary by launching a new community engagement initiative that pays tribute to 50 years of connecting some of the world's most powerful brands with Black communities.
RangeMe has partnered with multiple certification providers in an industry-wide initiative to help retail buyers find higher quality products and bring greater transparency to the shelf.
Mondelez International leveraged DoubleVerify’s new ad performance measurement tool for a cross-platform display campaign starring a popular snack brand, as part of the software platform’s early access program.
The Coupon Bureau (TCB), an industry-managed coupon data exchange nonprofit, is piloting universal digital coupons with Popwallet, a mobile wallet marketing platform.
Consumer-loyalty and retail-rewards app Fetch has hired Nupur Sadiwala to be its CFO.
Atlanta-based marketing service and technology partner PureRED has named Amy Reach its permanent chief executive officer.
The North American integrated marketing agency named Jason Dubroy senior vice president, commerce and experience.
Shift7 Digital, a digital agency for manufacturers, announced a new strategic partnership with Salsify, a commerce experience management platform that helps brands win on the digital shelf.