RangeMe to Support QVC, HSN’s ‘The Big Find’ for 2020
RangeMe will help QVC U.S. and the Home Shopping Network take the second annual “The Big Find” international product search to new heights this year by streamlining the product submission process.
Study: Back to School Ads, Promos Down 50% Amid School Uncertainty
Numerator launched a new Back to School Index to monitor ad spend, promotional activity and purchase behaviors compared to the year prior to quantify shifts in advertising strategy and consumer behavior.
Ripple Street Hires CEO, CTO
In-home consumer engagement company Ripple Street has made two changes to its c-suite this month.
Fetch, Cadent Launch Next Wave of Behavior Study
The “CPG Clarity Study" shows a slow return to normalcy in the grocery and household essentials space.
Trax, Nielsen Offer Deeper Shelf Insights
Enhanced Shelf Pulse data platform provides CPG brands with shelf insights and intelligence.
Vibenomics Partners with Kroger
The solution provider will bring its audio out-of-home advertising marketplace to more than 2,300 of the retailer’s locations.
TPN Study Shows How COVID-19 Has Affected BOPIS Use
A new report from TPN compared surveys of shoppers from mid-2019 with ones taken in April 2020 to show how the COVID-19 pandemic has affected their behavior.