Neptune Retail Solutions Acquires RevTrax
Neptune Retail Solutions has purchased RevTrax to accelerate the integration of its collective data sets across the NRS network.
Lightbox Adds AR to DOOH Brand Offerings
The digital out-of-home video network launched an augmented reality-enabled brand experience that uses screens as an immersive AR platform with Zappar.
Deloitte Acquires Content Production Agency
The consultancy's existing marketing and commerce unit has merged with Madras Global, which has been renamed the Deloitte Digital Content Studio.
Bolt Acquires Tipser, Launches Remote Checkout
Bolt's acquisition of Tipser and launch of Remote Checkout aims to further simplify and democratize the checkout experience.
Arc Worldwide Shakes Up Leadership
Publicis Groupe's lead shopper marketing agency recently made several key executive appointments including a new chief creative officer and creative director.
Southeastern Grocers Eyes Local Suppliers
The parent company of Winn-Dixie, Fresco y Más and Harveys is looking to expand its local offerings by launching a virtual sourcing event for local businesses across its five-state footprint.
Survey: Brand Loyalty Higher Among Digital Shoppers
A new survey from digital shopper marketing platform Chicory details how and when store and brand loyalty influences a grocery shopper's behavior, from recipe inspiration to checkout.
Northwestern’s Kellogg Adds Influencer Marketing Course
The “Influencer Marketing Strategy” program, developed in partnership with Emeritus, teaches marketers, brand and media managers how to leverage social influence and drive brand growth.