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Procter & Gamble tied in to Earth Month in April to draw attention to sustainable packaging available exclusively at Costco.
CVS Pharmacy recently drew attention to an exclusive product launch from Beiersdorf’s Eucerin with shoppable, sponsored Facebook updates.
BJ’s Wholesale Club is promoting sustainability during April's designation as Earth Month by showing support for Keurig Dr Pepper’s national incentive program for recyclable K-Cup pods.
Harry’s Inc. supported its recent launch of a club-sized bundle at Costco with a social media sweepstakes.
Procter & Gamble tied in to April's designation as "Earth Month" by spotlighting sustainable packaging and its other sustainability initiatives in its latest edition of "brandSaver."
Protests over mass shootings, attacks on Asian and Black Americans, and lack of diversity have roiled the retail landscape. In response, retailers are pledging action.
Unilever is increasing its chances of getting into H-E-B shoppers' online carts by offering free curbside pickup or delivery with purchase of $15 worth of men’s grooming products.
According to consumer data from Pitney Bowes BOXpoll, one in four respondents admit to shopping online because they are bored, and many begin their online journey on social media.
CVS Pharmacy is elevating textured hair care brands both online and in stores.
The Cambridge Group's decision-making framework is a new approach for understanding shoppers’ choices to drive assortment, shelf layout and sell-in stories.
Confectionery remains the most popular Easter gift, according to a survey by Numerator, with 90% of respondents planning to purchase candy for Easter 2021, down slightly from for prior years.
H-E-B Plus stores range in size from 120,000 to 180,000 square feet and devote about one-fourth of their space to non-grocery categories. Stores carry a full assortment of grocery and health & beauty items, as well as roughly 40,000 additional SKUs of general merchandise.
General Mills’ Annie’s Homegrown is running an Easter-themed display ad on the homepage of bjs.com inviting consumers to “buy one select Annies item, get one 50% off” through April 7.
Shipt data from last year's college basketball season showed clear snack favorites and informed the same-day delivery service's snack predictions this year, which includes snack favorites by state.
General Mills recently teamed up with all Ahold Delhaize USA chains to celebrate the March 7 designation of “National Cereal Day” and raise money for childhood hunger relief.
While staging traditional sampling programs remains a challenge, Sam’s Club is developing alternative ways to spotlight food and beverage demonstrations in stores during the ongoing pandemic.
Procter & Gamble tied in to the March 8 designation of "International Women's Day" for this month's edition of "brandSaver."
Taking place virtually March 30-31, this one-of-a-kind event features a range of thought leaders helping to educate the industry about the complex, rapidly evolving landscape of retail media.
Walmart is building up the advertising partner network it launched in January 2020 and providing members with access to OPD sponsored product ad placements.
Retailers with exceptionally high sales growth are more likely to take steps to address supply chain issues that are rising in the wake of the pandemic and social strife, according to a new survey.