A collection of news, articles and other featured content about Augmented Reality.

Augmented Reality

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  • P2P Toolkit (June/July 2021)

    A roundup of technology-driven tools that drive consumer understanding, engagement and conversion on every step of the path to purchase.
  • King's Hawaiian Turns Grocery Perimeters into 'Flavortown'

    The Path to Purchase Institute speaks with Raouf Moussa, Vice President of Sales & Trade Marketing at King’s Hawaiian, to get the details on an innovative omnichannel shopper marketing campaign that the brand is launching on May 1.

A collection of news, articles and other featured content about Augmented Reality.