Cause Marketing/ Community Programs

Absolut Recruits LGBTQ Voices

The vodka brand’s new campaign comprises a digital space and audio series featuring personal stories from SNL’s Bowen Yang and others to emphasize the importance LGBTQ spaces play in the community.
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Retail Media

Brands, Take Our Retail Media Survey

Given the rapid rise of digital commerce, the Path to Purchase Institute is calling on brands to take a short survey about the retail media ecosystem.
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Personnel Moves

EnsembleIQ Leader Honored in the Information Services Industry

EnsembleIQ CEO Jennifer Litterick has been honored as a Change-Maker in the Information Services Industry by the Top Women in Media and Ad Tech Awards.
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Join Path to Purchase Institute editors and special retailer guests as they discuss topics important to the retail industry.

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Find All Your Shopper Solutions Right Here

Find the innovation you need across a range of shopper-facing tools and back-end solutions in P2PI's interactive Partners in Shopper Engagement Showcase.

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